When it comes to selling on Amazon, there’s always an abundance of items on the to-do list. As many brands are made up of just one person or a small team, there’s a lot to keep track of from picking a product and managing inventory to creating a listing and advertising… and everything in between. So how do you keep track of everything? Luckily, there’s an Amazon web app or tool for nearly every step of the selling process.
Here’s a list – in no particular order – of some of the best paid and free Amazon FBA tools and web apps designed to help you take your e-commerce business to the next level.
1.Take your Business On-the-Go with the Amazon Seller App
Before we get started, we should first mention one smartphone app every seller should have.
This might be pretty obvious for more seasoned sellers, but it’s definitely an important one. This is essentially Amazon giving sellers a free tool to help make their selling experience a whole lot easier and organized even when you’re on the go. You’d be crazy not to take advantage of it, right?
- What it does: In short – a lot. This is essentially Seller Central in your pocket. With this app, you can analyze sales, quickly make pricing changes, view fees, create listings, upload photos, manage orders, respond to messages and much, much more.
- Why we love it: For starters, we love it because it’s free. It’s also great because it has many of the major features and functionality of Seller Central available to you at any time. With this app, you’ll be able to manage your business from just about anywhere.
- How to get it: This app is available for free in the Apple or Android app stores.
Ok, now that we’ve covered the Amazon Seller app, lets get back to the best third-party web-based apps and tools for sellers!
2. Take the ‘Ew’ Out of Reviews with Feedback Genius
Amazon reviews are a touchy subject to say the least. That’s why finding any tool that helps sellers manage and gather reviews within Amazon’s terms of service is like coming across an oasis in the middle of the Sahara. One of the most popular review apps is Feedback Genius from Seller Labs.
- What it does: Reviews serve as social proof on Amazon, and they’ve got a major impact on clicks and conversions. Therefore, reviews are extremely important, and sellers must have a solid review-gathering game plan. Feedback Genius is a powerful Amazon FBA tool to help sellers gather and manage reviews as well as communicate with buyers through automation and helpful notifications.
- Why we love it: Feedback Genius is great because it takes a lot of the legwork out of review aggregation and management. This app allows sellers to automate the bulk of their messaging to buyers and set up notifications so you never miss a review or feedback.
- How to get it: Visit the Seller Labs website and create an account. New users can also try out a 30-day free trial!
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3. Track Inventory and Run Ad Campaigns with Teikametrics
Making sure you’re on top of your inventory and successfully managing your advertising campaigns are extremely important aspects of selling on Amazon. Knowing how much product you have left and when to restock helps you to maximize profits and maintain ranking. And getting in front of shoppers through sponsored ads expands your sales potential. Luckily, there’s an FBA-focused tool out there that can help you keep track of inventory and advertise your products called Teikametrics.
- What it does: This tool helps Amazon sellers create and follow smart inventory systems and sponsored ad campaigns. Manage your investments, track replenishment, and find your true profitability with Teikametrics’ FBA platform. You can also automate your sponsored ad campaigns to increase profitability. It’s all in one place.
- Why we love it: Teikametrics is great because it’s designed with the FBA seller in mind. You get help managing inventory to reduce stock-outs while also learning valuable strategies to improve sales velocity and ranking. And when it comes to PPC, Teikametrics’ automated bidding allows you to get the best placement for max profitability without lifting a finger.
- How to get it: Visit the Teikametrics website to create an account and get started.
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4. Utilize Viral Launch’s Innovative Suite of Seller Optimization Tools
Here at Viral Launch, our mission is to provide sellers with the best information and tools out there for their selling journey – whether it’s from us or not. So with that being said, please forgive us for this shameless plug. Our Viral Launchpad (see what we did there) is based around 4 main tools:
- Product Discovery: Our product finding tool allows you to find individual products that meet your criteria, review initial keywords, discover successful brands, and search subcategories for up-and-coming products. It also has advanced filters allowing you to customize your research process to get personalized results.
- Market Intelligence: Once you’ve used Product Discovery to find a few products you’re interested in, it’s time to use Market Intelligence to verify your choices. This tool lets you verify demand for products by showing you estimated sales numbers, keyword search volume, trends, market conditions and much more.
- Keyword Research: Like we mentioned earlier, finding the right keywords to include in your listing is huge. Our tool allows you to search a general keyword associated with your product and then presents you with a list of other possible keywords. Along with the keyword list, you’ll also get data like Search Volumes, Priority Score, Relevancy Score, Opportunity Score, Trends and more.
- Launches: Also known as giveaways, launches are a great way to help move your product up in keyword ranking. At Viral Launch, our clients work with one of our Amazon Seller Coaches to target a major keyword for their product with a lot of search volume. Then, we determine what number of units to give away at a discounted price and for how long. Amazon recognizes these sales which in turn moves the product up in rankings for the major keywords, getting it in front of the eyes of more shoppers.
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5. Make Accounting Easy with 1-800 Accountant
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Running a business, whether you’re a solo entrepreneur or part of a growing team, involves juggling multiple responsibilities. From expenses to taxes, the workload can quickly become overwhelming. But with 1-800 Accountant, you can simplify your accounting and tax processes, saving time and reducing stress.
What it does: The question isn’t what 1-800 Accountant can do, but rather what it can’t. Start with a free tax-saving consultation, which can lead to full-service accounting if needed. 1-800 Accountant offers expert guidance to keep your Amazon business running smoothly. They can handle your bookkeeping to ensure you’re tax-compliant year-round and even offer personalized tax strategies to maximize your savings. Sellers also get access to all of their financial data in one secure place, making tax season a breeze.
Why we love it: Understanding your business’s financial health is critical to success. With 1-800 Accountant, you get a clear picture of how much money you’re earning and spending, along with expert advice on how to save on taxes and optimize your finances. Their team is dedicated to making your business’s financials as simple as possible, so you can focus on growth without the stress.
Our Partnership with 1-800 Accountant: We’ve partnered with 1-800 Accountant to enhance our all-in-one suite of tools for Amazon sellers. Together, we’re providing an even better experience for you—combining powerful business tools with expert accounting and tax services to make managing your Amazon business simpler than ever before.
How to get it: Get started today by scheduling your free tax-saving consultation with an Amazon tax specialist. They’ll walk you through their services and tailor a plan to meet your unique business needs. Whether you’re looking for personal tax advice or comprehensive accounting services, 1-800 Accountant is here to help. Their expert accountants will guide you every step of the way.
6. Own Your Taxes with Avalara
Is there anything more fun than doing your taxes? Oh, wait, there is? That’s right, unless you’re a CPA or an Excel whiz, taxes are tedious at best and massively confusing at worse. As an FBA seller, taxes can get even more confusing as changing legislation makes things increasingly difficult. Not to fear, Avalara is here with tax tools designed specifically for the needs of Amazon sellers.
- What it does: Among other tax solutions, Avalara software automates sales tax compliance. Amazon sellers can easily understand how much they owe in each state that they have nexus. Avalara can even prepare and file your returns according to a filing calendar. It’s like having your very own accountant on your payroll!
- Why we love it: Avalara provides real-time rate calculation and automatic return filing. No more manually entering data and other tax information… with Avalara’s sales tax engine, the right rates and rules will be applied every time!
- How to get it: It’s simple, visit the Avalara website, sign up and get started!
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Bonus Round: International Sellers
7. Take Your Business Worldwide with WorldFirst
One of the main reasons Amazon provides sellers such a massive opportunity is because of the sheer size of their user base. Millions of shoppers from around the world are browsing Amazon every single day. But with different rules and regulations in each overseas economy, selling worldwide can be tricky. With the help of WorldFirst, you can build your business overseas and easily bring your money back home.
- What it does: Amazon requires you to open a bank account in any country where you sell products, which can cause logistical headaches and great confusion. WorldFirst allows you to set up Amazon receiving bank accounts in overseas marketplaces like USD, JPY, CNY, GBP, EUR and CAD.
- Why we love it: One of the best things about WorldFirst is that it’s extremely cost effective. For starters, it’s free to open an account which makes it easy to get started. There are also no fees for receiving money and no monthly charges.
- How to get it: All you have to do is visit the WorldFirst website and sign up for an account.
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Combine Amazon FBA Tools and Web Apps with Hard Work and Dedication
While the Amazon FBA tools and apps listed in this guide are great resources, they aren’t the end-all-be-all for whether or not you’ll be successful on Amazon. By that, we mean that merely signing up or using these tools won’t ensure success. It’s also completely possible these or other popular tools just aren’t right for you and your business – and that’s fine!
The best way to maximize your chances of successfully of being a successful seller is to combine Amazon FBA tools like these with hard work and plenty of research. It’s also important to make sure you stay up to date on any changes that may be taking place within the Amazon marketplace.
The great thing is a lot of this information can be easily found online, it just takes some effort on your part to find them. Like we mentioned above, Viral Launch hopes to be your source for information about all things Amazon. We encourage you to subscribe to our blog, check out our Youtube channel or listen to our podcast, The Seller’s Edge.