LISTING BUILDER
A STREAMLINED WAY TO BOOST AMAZON SEO
Inject listing elements with enough SEO juice to get them to the top of page 1. Whether sellers are creating a new listing or optimizing an existing one, this tool will make sure a listing is found by millions of daily searches.
- Streamline Amazon listing creation
- Maximize visibility and product exposure
- Identify high-impact keywords effortlessly
- Experiment with keywords and placement
- Instantly calculate total search volume estimates
- Build a strong SEO foundation for Amazon success
LISTING BUILDER
A STREAMLINED WAY TO BOOST AMAZON SEO
Inject listing elements with enough SEO juice to get them to the top of page 1. Whether sellers are creating a new listing or optimizing an existing one, this tool will make sure a listing is found by millions of daily searches.
- Streamline Amazon listing creation
- Maximize visibility and product exposure
- Identify high-impact keywords effortlessly
- Experiment with keywords and placement
- Instantly calculate total search volume estimates
- Build a strong SEO foundation for Amazon success
HOW TO USE LISTING BUILDER
Step 1: Select Primary Keyword
Leverage earlier insights from Keyword Research to pick a main keyword.
Step 2: Monitor Metrics
Get a sense of the listing’s health in its current state by looking at overall search term volume, relevance, and Optimization Score.
Step 3: Create New Listing or Import Existing Listings
Use the “Import Listing” button to optimize an existing listing and enter an ASIN, or choose to create a new listing from scratch.
Step 4: Set Character Limits
Modify limits by selecting the settings icon next to the section header to align with your Seller Central Account settings.
Step 5: Organize Keyword Bank
Organize keywords in the keyword bank by Priority Score, Exact Volume, and Opportunity Score. Toggle between “Phrase View” and “Unique View” to manage keywords effectively.
Step 6: Use Keywords Effectively
Maintain phrase order for optimal ranking power. As you use keywords in the listing, they will be greyed out in the word bank.
Step 7: Draft Backend Search Terms
After completing the visible content, utilize the “Move Unused” button to transfer up to 250 bytes of unused terms into the Backend Search Terms field.
Step 8: Saving and Exporting
Listing Builder auto-saves your work continuously but you can access saved listings in the “History” tab under Keyword Research.
By following these steps, sellers are able to streamline the creation of an Amazon product listing that maximizes exposures and improves the chances of success on the platform.
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LISTING BUILDER FAQS
What is Listing Builder, and how can it help optimize my Amazon listings?
Listing Builder is a tool designed to help you write optimized listing copy for Amazon. It ensures that your listing is well-optimized for Amazon SEO. It not only keeps track of the keywords you have used but also assesses your listing’s setup for maximizing visibility according to Amazon’s algorithms.
How do I use Listing Builder to optimize my Amazon listing?
To use Listing Builder effectively, follow these steps:
- Start by entering a list of keywords you want to include in your listing.
- You can generate keyword suggestions from your main keyword or select recent keyword searches.
- Alternatively, you can choose keywords from your keyword research history or use keywords pinned in Keyword Research.
- If you have imported your product catalog into Viral Launch, you can select your brand and product to load existing listing copy and keywords.
How can I organize and prioritize keywords in Listing Builder?
In Listing Builder, you can sort your keyword bank by volume, priority, or opportunity score. Volume displays the most searched keywords first, priority considers both volume and relevance to your seed term, and opportunity prioritizes keywords that provide opportunities for ranking.
How do I start writing my listing copy in Listing Builder?
Begin writing your listing copy by selecting and adding keywords from your keyword bank to the appropriate fields. As you use keywords, they will be crossed off in the bank to help you keep track of usage.
What is the "Used" number in Listing Builder, and how is it calculated?
The “Used” number represents how many potential searches your listing could be optimized for compared to how many your current listing is hitting. It indicates the number of searches that can be ranked as if you were on page one for all the keywords listed.
What is the "Optimization Score" in Listing Builder, and how can I improve it?
The Optimization Score in Listing Builder assesses how well each element of your listing is optimized. To improve your score, ensure that your most important keywords are in your title, maintain readability, and move unused keywords to your backend search term field.
Why is having an optimized listing important for my Amazon business?
An optimized listing is crucial for maximizing your product’s visibility on Amazon. It helps you reach more potential customers by ensuring that your product appears in relevant search results, ultimately leading to increased sales and improved competitiveness.
How can I contact Viral Launch's customer support if I have questions or need assistance with Listing Builder?
You can reach out to Viral Launch’s customer support for any questions or assistance by contacting the Viral Launch team. They are available to help you make the most of Listing Builder and your Amazon selling endeavors.
